Polymarket · Wall Street · Crypto Briefing
Polymarket fires chief marketing officer after internal investigation
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Matthew Modabber is out after a probe into marketing practices that worried investors, as the prediction market prepares for a more buttoned-up era.
Key facts
- At least $350,000 of that reportedly went to content creators for promotional posts that did not carry the required disclosures
- The Wall Street Journal first reported on the practices in June 2026
- During his tenure, Modabber oversaw a marketing team of more than 50 people — He was also described as a trusted advisor to CEO Shayne Coplan
Summary
Polymarket has fired its chief marketing officer, Matthew Modabber, following an internal investigation into incidents that raised concerns among the company’s investors. The company is reportedly working toward a more professional corporate image as it weighs a potential initial public offering. At least $350,000 of that reportedly went to content creators for promotional posts that did not carry the required disclosures. The Wall Street Journal first reported on the practices in June 2026.